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Carlos Brito Essay

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Below is an essay on "Carlos Brito" from Anti Essays, your source for research papers, essays, and term paper examples.

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Better than you:
How to build a cohesive team of high achievers   * RALLYING AROUND A DREAM   * EMBRACING A RESULTS-FOCUSED CULTURE   * CREATING A COMPANY OF OWNERS   * BUILDING THE BEST BEER COMPANY IN A BETTER
WORLD | Carlos Brito is CEO of Anheuser-Busch InBev, the leading global brewer and one of the world´s top 5 consumer product companies. A consumer-centric, sales-driven organization with approximately 116,000 employees in 23 countries, Anheuser-Busch InBev manages well over 200 brands and holds the number one or number two position in 19 key markets.

A Brazilian citizen, Brito holds a degree in Mechanical Engineering from the Federal University of Rio de Janeiro and an MBA from Stanford University |

51 Years Old
Carlos Brito is our Chief Executive Officer. Born in 1960, Mr. Brito joined AmBev in 1989. His prior companies were Shell Oil and Daimler Benz. A Brazilian citizen, Mr. Brito holds a degree in Mechanical Engineering from the Federal University of Rio de Janeiro and an MBA from Stanford University. At AmBev, he held various positions in Finance, Operations and Sales, before being appointed Chief Executive Officer of AmBev in January 2004. Prior to his appointment as our Chief Executive Officer in December 2005, Mr. Brito was nominated Zone President North America when InBev was formed in August 2004.

Mission and Strategy
Winning with Consumers through Our Strong Brand Portfolio
Consumers come first at Anheuser-Busch InBev. Our promise is to create enduring bonds with consumers so that they enjoy our brands time and again. One way we will realize this is through our strong brand portfolio. Out of well over 200 brands, we prioritize a small group of Focus Brands - the brands we believe will most effectively build deep connections with consumers.
This is the moment when consumers ultimately choose to purchase or consume our brands. By utilizing capabilities in sales, merchandising and distribution we will win over the consumer at the...

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