AMOS F GBUNBLEE
RDNG 5633 P01 TCHNG RDGN IN SEC
Book Review & Critique
Educational Standards I, II, & III
About the author
Jim Collins is a student and teacher of enduring great companies — how they grow, how they attain superior performance, and how good companies can become great companies. He is a former a faculty member at the Stanford University graduate school of business, where he receives the distinguished teaching award. He now works from his own management esearch laboratory in Boulder, Colorado.
Jim Collins’ premise in this book is that “Good is the enemy of great.”The idea that beamed this book was to answer questions about how good companies might become great companies, and how they went about doing so. In other words, why some Companies Make the Leap ... And Others Don't,
In addition, the good-to-great companies were defined by having a history of
Cumulative stock returns equal to or below the general stock market, followed by a
Breakthrough, leading to performance with cumulative returns at least three times the
General market over fifteen years following their breakthrough point. The result of this intensive research answers the question, “Can a good company (organization) become a great one, and, if so, how? Good companies and organizations can make the leap, and the book offers a framework consisting of a set of universal principles pointing the way toward how it can be done.
Collins and his team found that “every primary concept in the final framework showed up as a change variable in a perfect performance of the good-to-great company and in less than excellent performance of the comparison of companies during the pivotal years. Good to great formula( some key stages of good to great company are): cultivate disciplined people, engage in disciplined thought, take disciplined action, make the leap to greatness over time.
What was it that...