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Below is an essay on "Southwest" from Anti Essays, your source for research papers, essays, and term paper examples.

The Effect of a Low Cost Carrier in the Airline Industry

By Christine Wang MMSS Honors Seminar June 6, 2005

*a special thanks to my advisor Ian Savage

Table of Contents
Abstract…………………………………………………………....p. 3 I. Introduction………………………………………………...p. 4 II. Deregulation………………………………………………..p. 4-6 III. Effects of Competition on Pricing Behavior…………..…...p. 7-9 A) The Threat of Entry B) Indirect Competition C) Competition of Airports within the same Metropolitan Area IV. Other Factors Influencing Pricing Behavior……………….p. 10-15 A) Hubs and Market Share B) Price Discrimination V. The “Southwest Effect”……………………………………p. 15-19 A) Southwest’s Success B) The Definition C) A Study on Southwest VI. The Analysis…………………………………………...…..p. 19-32 A) The Origins of the Regression B) The Data C) The Estimating Equation D) Descriptive Statistics and Explanation of Coefficients E) Regression without Southwest F) The Magnitude of Southwest’s Effect VII. The Effect of Southwest Today……………………………p. 32-35 VIII. Conclusion…………………………………………………p. 35 Appendix: Individual Airline Analysis……..………………….…p. 36-38 Works Cited………………………………………………………p. 39

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Abstract
This paper analyzes the extent of the “Southwest Effect” on the pricing of fares in the airline industry. First, it discusses the basic principles of pricing under competition, large market share, and price discrimination. Next, it discusses the role of Southwest in the airline market. The presence of a low cost carrier, such as Southwest, in a particular city pair market has long been assumed to lower the fares in that market. This paper analyzes the extent to which this hypothesis is true. Does the fact that Southwest Airlines has low fares influence other competitors in that market to lower their fares as well? Or do the lower fares of Southwest merely lower the average fare in the market? If Southwest does influence other competitors to lower their fares, does it have more of an impact on certain airlines? This paper will...

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Southwest. Anti Essays. Retrieved December 10, 2018, from the World Wide Web: http://cassandralynndesignllc.com/free-essays/Southwest-74659.html